Watching Xenia’s mass of soft, silky hair, you might wonder if colour treated or curly, fizzy hair could ever become as smooth as hers. If you think you’ve tried it all and good hair is a genetics gift only, think again. The latest hair phenomenon, a one-in-all product literally flying off the shelves, is the so called “un-shampoo” or “anti-shampoo”. What is it exactly?
If you find the ingredients in most shampoos – namely detergents and sulphates – excessively stripping and drying, you might become addicted to the un-shampoos and to the art of “co-washing”. This term means that you use only conditioner to wash your hair. What has dramatically improved in recent times is the types of conditioners to use for that. They are called hybrid cleansing conditioners and their definition on the bottle is cleansing conditioner or cleansing cream/foam.
These products finally bridge the gap between washing and moisturising, offering the gentlest rinse your hair has ever received, while smoothing the cuticle and eliminating fizz at the same time.
Vogue Editor Sara Moonves says: “I have really frizzy, curly hair and I have used every product under the sun to tame it. I invested so much money into getting regular blowouts to manipulate my natural texture into something more manageable. I’ve become obsessed with Wen’s Cleansing Conditioner and by my curly but controlled new look”.
The new hair trend has apparently won a steady following in the Vogue offices too, and an online article by Mackenzie Wagoner features some of the best cleansing conditioners currently available. The top 5 selected by Vogue are:
Wen’s Sweet Almond Mint Cleansing Conditioner:
R+Co’s Analog Cleansing Foam Conditioner:
Pantene’s Cleansing Conditioner Revitalisant Nettoyant:
Carol’s Daughter Hair Milk:
L’Oreal Paris EverCreme Cleansing conditioner:
Give it try and cleanse all-in-one: you might ditch your shampoo for good.